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From 5 to 10 November in Milan will host the 77th international exhibition EICMA, which will bring together many manufacturers of motorcycles, gear and accessories. Motul will present a new design for Powersport products.Sport Star the author of the blog

EICMA, the exhibition attracts a huge number of fans of motorcycles, both Amateurs and professionals, and therefore is an important industry event for consumers and producers. This is the perfect place to talk about the development of the industry, growth strategies, and the Prime Minister.

In the presentation of the new label design for the line of Powersport guests of the exhibition will showcase videos, visual art work for a new project #EmpowerYourRide. An updated range of products, which will be available in 2020, will include standard JASO T903:2016 and will be aimed at leadership in this specialized segment.

On the Motul booth (hall 22, booth S50) will be a display of motorcycles of the most prestigious partners such as Suzuki and HRC, participating in the leading Motorsport competitions. Technical specialists will tell visitors about Powersport, and will also hold several sessions MotulSchool for dealers and professional clients.

On the MotoLive arena will be a special show prepared by Motul and MV Agusta — factory stuntrider Thibaut Nogues will show their skills control Schiranna MV Agusta.

Visitors will also be waiting for the QR quest, which brings together technical and commercial partnership, a line of Powersport and stand Motul. Like a treasure hunt, guests will be able to scan special QR codes at the booths MVAgusta, Suzuki and HRC, and then going to the Motul booth, answer a few questions and get a prize.

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